Welcome to Sequoia Creative
Big Ideas Start Here
Sequoia Creative is an award-winning creative marketing agency located in north Atlanta. We make brands matter - specializing in creating simple and effective experiences, designs, and communications.
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Getting Past the Gate Keepers of Social Media
We live in a world where bite-sized chunks of mathematical data have become central to how we live our daily lives. When you search online or scroll through your social feeds, you're guided by an algorithm that understands your consumption habits (perhaps more than you do) to guide your decisions and choices. As if by magic, you may be completely unaware of when an algorithm is at work.
Social media algorithms create filters to show the content we want and remove everything else. With that in mind, it’s important that they are understood and when they are at work.